GreenBrook Healthcare – "Together We Deliver Better Care."
ClearBrand created a new brand direction for Greenbrook Healthcare, who run GP Practices & Urgent Care Centres across London.
Inspired by the brief/concept of working together, we introduced a graphic device we named the “Greenbrook Lifeline”.
Two lines taken from our logo design flow through a series of feel-good photographs of the staff and patients (taken by ClearBrand).
The two lines illustrate the close parallel relationship between the practitioners and the patients treated by Greenbrook staff.
Project included: Logo Generation, Messaging, Brand Guidelines, Icon sets, Signage, Stationery, Photography and Print items.
Visit their Brand Guidelines here: Greenbrook Guidelines