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Brief

The Brief.

Inspirata provide cancer care insight solutions. They quickly reveal a clearer picture of patients — allowing clinicians to make every moment matter in delivering comprehensive cancer care. ClearBrand were brought in to assist with a number of top-level branding activities for the healthcare company. Inspirata needed to bring a higher level of confidence to buyers with their marketing material and approach.

Solution

The Solution.

We initially worked to bring a level of consistency to their product sheets. We then set about creating an extended custom imagery set to allow the client to use across a large range of media. We also helped Inspirata with concepts for their product branding hierarchy, bringing together their range of services with a simple branding system of abstract shaped marks.

Results

The Results.

ClearBrand helped Inspirata to effectively communicate their range of services with simple and uncluttered messaging and design.

Inspirata engaged ClearBrand based on the team’s tremendous ability to quickly master the brief extended, their flexibility and willingness in helping us execute against aggressive project turnaround times, and the overall and consistent quality of their creative output.” Graeme Collins, Inspirata.